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Cassette Tape Ads

Discussion in 'Brochures, advertising, data & specs...' started by Mister X, Feb 28, 2020.

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  1. Mister X

    Mister X Moderator Staff Member

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    AXIA 1987


    AXIA 1987.jpg
     
    Mister X, Nov 17, 2023
    #581
  2. Mister X

    Mister X Moderator Staff Member

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    This is bizarre co-branding, Memorex distributed by Pioneer? I'm sure Memorex had some good formulations but all I saw as a kid was the cheap dime-store stuff that sounded like putting a bag on your head. Even the case for these looks well thought out.



    Memorex.jpg
     
    Mister X, Nov 17, 2023
    #582
  3. Mister X

    Mister X Moderator Staff Member

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    I just got one of these beautiful Sony Recorders, here's the matching C60 cassette tape. Cool ad from the early 70's!


    Sony C60.jpg
     
    Mister X, Nov 17, 2023
    #583
  4. Longman

    Longman Well-Known Member S2G Supporter

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    Two from a U.K. national newspaper back in 1990.
    Woolworths tying up with Maxell to try and get some Christmas sales
    1990 Maxell.jpg

    This is the one that surprised me. A full page advert for Sony Tapes. Most full page newspaper adverts tended to be very busy showing dozens of products for sale, whether audio or furniture.

    You could probably buy the Sony HF tapes in Woolworths as an alternative to Maxell but the Metal would only be in HiFi shops.
    1990 Sony Tape.jpg
     
    Longman, Nov 17, 2023
    #584
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  5. Mister X

    Mister X Moderator Staff Member

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    ...and the Metal Ads were usually only in HiFi Magazines. I have to believe those metal tapes were big money in 1990 but some users wanted state of the art to copy their new CD libraries. It was way out of my price range just for the tapes, let alone a deck to record with.
     
    Mister X, Nov 20, 2023
    #585
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  6. Longman

    Longman Well-Known Member S2G Supporter

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    The newspaper archive I am looking at only shows today's newspaper from years in the past. With Christmas on the horizon in 1989 there were lots of adverts aimed at gift buyers.
    1989 Memorex.jpg
     
    Longman, Nov 25, 2023
    #586
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  7. Mister X

    Mister X Moderator Staff Member

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    I love the Christmas Gift Sets, the NOS is really difficult to find.
     
    Mister X, Nov 25, 2023
    #587
  8. Mister X

    Mister X Moderator Staff Member

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    Sony 1983


    Sony 1978 4.png
     
    Mister X, Nov 30, 2023
    #588
  9. Mister X

    Mister X Moderator Staff Member

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    Lo-D


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    Mister X, Dec 6, 2023
    #589
  10. Mister X

    Mister X Moderator Staff Member

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    Dymo to label your tapes, interesting ad.... We loved those Dymo's when I was a kid, there was something about putting labels on everything that was exciting.


    dymo.png
     
    Mister X, Dec 6, 2023
    #590
  11. Longman

    Longman Well-Known Member S2G Supporter

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    What is she wearing up top ? No wonder the distorted the picture.

    Back to more mundane adverts in 1991, how many adverts for cassettes did Woolworth's pay for in the run up to Christmas ?
    1991 Maxell.jpg
    The fate of Woolworth's in the U.K. was determined by trends in media.
    They expanded CD, VHS, and DVD sales, and became a wholesaler for other shops.
    Then everyone started watching satellite TV and downloading their music from Napster.

    In the same 1991 newspaper, Asda, a supermarket that is still with us had a neat promotion on TDK Ds
    1991 TDK Asda.jpg
     
    Longman, Dec 6, 2023
    #591
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  12. Mister X

    Mister X Moderator Staff Member

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    Woolworth's is kind of like our Target, just get them in the door, pretty soon a $2 cassette purchase turns into $50 of swag.
     
    Mister X, Dec 7, 2023
    #592
  13. Mister X

    Mister X Moderator Staff Member

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    Sony C60


    Sony.png
     
    Mister X, Dec 7, 2023
    #593
  14. Longman

    Longman Well-Known Member S2G Supporter

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    A cassette tape ad with a difference. Beer and Cassettes. Unfortunately we are a bit late for the offer.
    Beer and Cassettes.jpg
     
    Longman, Dec 8, 2023
    #594
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  15. Chris_D

    Chris_D Active Member

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    I do enjoy a beer when listening to a good tape!
    :drinks

    IMG_20190629_195014-1.jpg
     
    Chris_D, Dec 11, 2023
    #595
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  16. Mister X

    Mister X Moderator Staff Member

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    Mister X, Dec 12, 2023
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  17. Longman

    Longman Well-Known Member S2G Supporter

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    In 1990 Woolworths were still convinced that blank cassettes were the ideal stocking filler. Strangely I haven't seen any newspaper adverts from them which weren't media related.

    1990 Woolworths cassettes.jpg
     
    Longman, Dec 23, 2023
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  18. Mister X

    Mister X Moderator Staff Member

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    Very early Kodak C-60 from 1971, I had no idea they had a tape line.


    Kodak 1971.png
     
    Mister X, Dec 26, 2023
    #598
  19. Mister X

    Mister X Moderator Staff Member

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    TDK D90 from 1995


    TDK D90 1995.png
     
    Mister X, Dec 26, 2023
    #599
  20. Mister X

    Mister X Moderator Staff Member

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    Sony HF-PRO46


    Sony HF-PRO46.jpg
     
    Mister X, Jan 15, 2024
    #600
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