Found over on Archive.org, the full book is here https://archive.org/details/japanesedesign0000lons/mode/2up?view=theater
That FDL-E22 is interesting. I had the FDL-22 at one point. I ended up selling it and recall it having fairly low brightness and poor image quality.
I used to find the FD-10A and FD-20A on a regular basis but I've never seen the FDL-E22 up close. I think a lot of them suffer from not being bright enough, they're fine indoors but once you outside you can't see anything. Some of the larger portables had sun shades as an option but those seemed to have been lost over time and are hard to find these days.
You pretty much nailed it. That's exactly how I remember it being. After getting rid of it, I got a Casio with a tft active matrix display..ev-500 if I'm not mistaken. It had a much nicer screen, the image was bright and clear. I believe the issue with that one is the very low level audio. Not like any of these were loud or anything. Despite the better image, it wasn't exactly a fun way to watch TV. I just liked having the gadget.
I never run into people that used them on a regular basis, I couldn't afford one back then so I'd listen to the radio. I imagine guys wrenching on cars (watching sports) would have been a huge market and I heard people at real athletic games also like having the replay. Most of the portables I saw were the 5" Hong Kong TVs people had in the kitchen.
Thanks for sharing! I recently got the ability to add and update models on Walkman.land, so I have added these advertisements to the 3 units.
Rolling Stone Magazine 1980, one of the first Akio Morita Interviews after the release of the Walkman
Very early siting of a Walkman? From Feb 81 Rolling Stone. I can't ID the headphones, anybody know what they are?
Never knew Proton and NAD were sister companies and I found out what IMS meant on Marantz CAR Stereos! from 1981, Rolling Stone
